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Delivering Predictive Brand Growth

the most accurate, proven and independently validated approach to identifying short-term sales and long-term brand equity.  

INTRODUCING

MSW's Predictive Brand Growth Framework™

 

MSW's Predictive Brand Growth Framework™ is a process of connected, proven and sales-validated metrics and in-depth diagnostic measures that delivers a balanced approach to insights and aligns with each stage of your brand development cycle.

 

Designed to be used collectively at every stage of the process or independently at any step along the way.

 

Included are MSW's Patented, independently certified, sales validated measures of CCPreference™, CCPersuasion™ and Customer Acquisition Forecast™, it is the most accurate, proven and independently validated approach to identifying short-term sales and long-term equity for your brand.  

Advertising Research

Copy Testing 

Advertising Tracking

MSW Research Facts

53

continuous years in business

a feat we’re pretty

proud of

2
US Patents:

     

Brand Preference™ (#US8160918B1)

     

Outlook® Media Planner

(#US8676638B1)

Patents of any kind are extremely rare in the research field…

we have 2

.94
correlation of MSW's Brand Preference™

 to in-market sales

no other metric in the industry comes close
2.5x
accuracy of MSW Persuasion™ over standard purchase interest questions
again, no other metric in the industry comes close
62%
percent of Forbes 100 served
trusted by the top companies around the world

Established 1968   |   Conducting Research Globally  

Corporate Headquarters

1400 Old Country Road, Suite 330

Westbury, NY 11590

email

mail@mswresearch.com

Phone

1-516-394-6000

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Testimonials

Topline® Blog

Experience

     Industry Experience

     Category Experience

     Target Audience Experience

     Clients We've Had The Pleasure to Work With

Insight Rabbit

The Brand Strength Monitor

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