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INTRODUCING

MSW's Predictive Brand Growth Framework™

MSW's Predictive Brand Growth Framework™ is a process of connected, proven and sales-validated metrics and in-depth diagnostic measures that delivers a balanced approach to insights and aligns with each stage of your brand development cycle.

Designed to be used collectively at every stage of the process or independently at any step along the way.

Included are MSW's Patented, independently certified, sales validated measures of CCPreference™, CCPersuasion™ and Customer Acquisition Forecast™, it is the most accurate, proven and independently validated approach to identifying short-term sales and long-term equity for your brand.  

Advertising Research

Copy Testing 

Advertising Tracking

MSW Research Facts